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Sunday, 26 January 2014
The Effectiveness of Promotional Merchandise
Marketing your products can be a tricky proposition. You can use a number of means to advertise your business and to boost overall sales and profits such advertising on television, radio, in the newspaper or online. You need to try to pick up the best advertising strategy for your business to get the desired results. Based on surveys, advertising your business through promotional products is the potentially the best way to advertise and to attract loyal customers to your business.
Nearly 28% of the respondents admitted that they watch all of the TV commercials, 41% have reported they generally see advertisements in newspapers and magazines and only 13% admitted clicking adverts online. The shocking part is that nearly half of the respondents have reported that though they watch most of the TV commercials they hardly pay any attention to them. Online banner ads are found to be the most annoying ads (voted by 73% respondents). Nearly 54% admitted having the same feelings in response to direct mails, 32% to TV, 44% to radio, 13% to magazine ads. The most astonishing finding of this survey is that only 5% of the respondents indicated that they get annoyed by promotional merchandise. This fact alone makes promotional merchandise one of the most likable forms of advertising mediums among the consumers.
The success of promotional merchandise can be attributed to the fact that most of the people (94% in this survey) always remember the businesses that give them these promotional gifts. More than 39% of these people are more likely to go to that business in the future. More than 2/3 of the respondents have admitted that they usually keep these promotional gifts for more than 6 months while 44% of them keep them for more than a year. If the promotional gifts are useful to the users, 54% have reported that they are more likely to approach the business just to get these gifts. Therefore, if you are planning to distribute promotional gifts for your business, you should keep in mind this ‘likeability’ factor.
An amazing fact that came to light is that more than 54% of the respondents have indicated that promotional products have created a terrific impression on them, and they are more likely to buy products and services from the same business in the future too. As you can clearly see the results are heavily in favour of promotional merchandise, and this survey has proved yet again that getting the best promotional merchandise for your business is probably the most effective way to advertise your products and services
<iframe width="560" height="315" src="//www.youtube.com/embed/8yjZF0d1WnY" frameborder="0" allowfullscreen></iframe>
Nearly 28% of the respondents admitted that they watch all of the TV commercials, 41% have reported they generally see advertisements in newspapers and magazines and only 13% admitted clicking adverts online. The shocking part is that nearly half of the respondents have reported that though they watch most of the TV commercials they hardly pay any attention to them. Online banner ads are found to be the most annoying ads (voted by 73% respondents). Nearly 54% admitted having the same feelings in response to direct mails, 32% to TV, 44% to radio, 13% to magazine ads. The most astonishing finding of this survey is that only 5% of the respondents indicated that they get annoyed by promotional merchandise. This fact alone makes promotional merchandise one of the most likable forms of advertising mediums among the consumers.
The success of promotional merchandise can be attributed to the fact that most of the people (94% in this survey) always remember the businesses that give them these promotional gifts. More than 39% of these people are more likely to go to that business in the future. More than 2/3 of the respondents have admitted that they usually keep these promotional gifts for more than 6 months while 44% of them keep them for more than a year. If the promotional gifts are useful to the users, 54% have reported that they are more likely to approach the business just to get these gifts. Therefore, if you are planning to distribute promotional gifts for your business, you should keep in mind this ‘likeability’ factor.
An amazing fact that came to light is that more than 54% of the respondents have indicated that promotional products have created a terrific impression on them, and they are more likely to buy products and services from the same business in the future too. As you can clearly see the results are heavily in favour of promotional merchandise, and this survey has proved yet again that getting the best promotional merchandise for your business is probably the most effective way to advertise your products and services
<iframe width="560" height="315" src="//www.youtube.com/embed/8yjZF0d1WnY" frameborder="0" allowfullscreen></iframe>
Tuesday, 21 January 2014
TOP 3 Winners: Touch Screen Category
Touch screen devices are becoming
increasingly popular with sales predicted to overtake personal computers! With
this in mind, touch screen accessories are becoming a necessity making it a fantastic
promotional giveaways for all ages! We have a wide range of touch screen products
to suit every need.
Here are our TOP 3 hottest touch screen items!
Saturday, 11 January 2014
Smartphone APPS Multiply..and so do germs!
Smart phones
and personal gadgets are your best
friend but it is also probably teeming with germs!
These
devices are always warm and stored in dark places resulting bacteria to grow on
them. A study shows that cell phones are
18 times dirtier than public bathrooms!
Our Smart
Clean UV Sterilizer is portable and lightweight, it’s great for personal items
such as cell phones, jewelry & watches. Simply put items in case, plug into a USB port
and after 5 minutes of sterilization it stops automatically killing 99.9% bacterias
and viruses with its UV radiation
http://www.promobilia.comMonday, 6 January 2014
iSmart Screen Cleaners - HOT PICK OF THE MONTH!
Slick. Simple. Portable. Easy to use!
Our new iSmart screen cleaning series are a new and unique way to clean all iDevices and touch screen gadgets! The best tool out there to completely remove finger print oils, smudges..etc without having to use toxic sprays or reusable clothes! Exclusive to Promobilia, brand new in the industry. Meets all world wide standards including ROHS, Prop65, EPA. 100% Non toxic and Eco friendly - made out of recycled plastic.
http://www.promobilia.com
Our new iSmart screen cleaning series are a new and unique way to clean all iDevices and touch screen gadgets! The best tool out there to completely remove finger print oils, smudges..etc without having to use toxic sprays or reusable clothes! Exclusive to Promobilia, brand new in the industry. Meets all world wide standards including ROHS, Prop65, EPA. 100% Non toxic and Eco friendly - made out of recycled plastic.
http://www.promobilia.com
Saturday, 4 January 2014
get FUNky!
CUSTOM LOGO EARPHONES are the FUNKIEST ear buds in town! Fun logo ear bud earphones with high
performance sound. It features a comfy ear plug design with silicone
earmuffs for easy usage and comfort fit. Constructed with soft PVC Rubber material and logo
can be customized to a 2D or 3D design. Its compatible with cellphones, PC, MP3/MP4 and
any other portable multimedia device
MOQ starts at 1000 units and up A one time mold charge is required and
is quoted based on design complexity. Upgrade window box custom packaging is
available at additional costsCase study - Custom project: LIFE STRESS TOY
Product: Soft PU Foam
The “LIFE” stress toy was used for a donation project as part of the Pacific Blue Cross campaign “Protect yourself when Life bites”. All proceeds go towards the Canadian Mental Health Association of BC.
The “LIFE” stress toy was used for a donation project as part of the Pacific Blue Cross campaign “Protect yourself when Life bites”. All proceeds go towards the Canadian Mental Health Association of BC.
Stress toys are custom
molded according to customers supplied designs.
From clay mold prototype to final mold engineering and then to mass
production
Case study - Custom project: Mini Muchacho
Product:
Custom PVC Plastic toy figurine with custom packaging
This program was created for KOODO (a youth oriented Canadian mobile phone company) of their star spokes mascot character “El Tabador” with a goal to help “fight for phone freedom” and “fight against hunger”. A free Muchacho toy figurine were given out with the activation or purchase of a new “Koodo” phone
This program was created for KOODO (a youth oriented Canadian mobile phone company) of their star spokes mascot character “El Tabador” with a goal to help “fight for phone freedom” and “fight against hunger”. A free Muchacho toy figurine were given out with the activation or purchase of a new “Koodo” phone
The units were also available for purchase online
and at participating stores with a portion of the proceeds going to Food Banks
Canada raising over $25,000 to the charity
Each custom figurine comes in four wrestling
poses of the Koodo mascot and four different custom boxes were created to
encourage the collection of all characters
The Mini Muchachos were a
huge success with fans,popping up on Twitter feeds, Flickr & Facebook
photos and were even sold to collectors on EBay and Craigslist.
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